Bruce Bharat has been promoted to director of marketing at Elster AMCO Water, Inc., part of the Elster Group. Based in Ocala, Florida, and reporting directly to Roman Thomassin, president of Elster AMCO Water, Bharat will lead the company’s marketing division, serving a critical role in supporting Elster AMCO Water’s position as a global market leader in solution-based products and services.

He will manage the strategic marketing direction for the Elster AMCO Water businesses in North America, and will be a key driver in delivering the company’s products and services, especially its AMI solutions, to the water utility industry.

Bharat was product marketing manager for AMR/AMI prior to this promotion. He holds a BS in Electrical Engineering from the University of Miami and his professional experience is in customer quality, operations, marketing, product management and design engineering with specialization in radio communications.