Smart Energy International

October 24 - 26, 2011

Conference Program Day 1

Monday, October 24, 2011

Engaging the New Energy Consumer Focus Day

08h30 - 08h45

Welcome

08h45 - 09h30

Can gamification change the way you interact with customers?
Adena DeMonte, Director of Marketing, Badgeville

09h30 - 10h30

Creating high-response programs: How to use customer preferences to build better programs
Moderator: Patty Durand, Executive Director, SGCC

  • Gary Smith, Director Smart Grid Technologies, NV Energy Inc.
  • Risa Baron, Education Manager, San Diego Gas & Electric

10h50 - 11h50

When one size does not fit all: How to create different value propositions for different segments
Moderator: Judith Schwartz, President To the Point

  • Fred Bullock, Former VP of Personal System Group Marketing, HP
  • David Merkoski, Former Executive Creative Director at frog design
  • Kevin Surace, CEO, Serious Energy

13h30 - 14h30

Successfully Integrating Social Media into Customer Programs

  • Mike Stephens, Manager, Corporate and Internet Communications, Salt River Project
  • Wayne Lin, Director of Product Management, Opower
  • Justin Segall, Founder and EVP, Simple Energy

15h00 - 16h00

Excellence in consumer engagement: Who is doing it right, and what can we learn from them
Moderator: Matt Dinsmore, Energy & Clean Tech
Practice Lead, Altman Vilandrie & Co., and author of this report

  • Patty Durand, Executive Director, SGCC
  • David Tabata, Consumer Programs Marketing, American Electric Power
  • Corina Carbajal, Project Manager, Southern California Edison

Conference Program Day 2

Tuesday, October 25, 2011

Today’s thought leaders driving tomorrow’s smart energy strategies

08h30 - 08h45

Welcome address from Pacific Gas & Electic, Host Utility
Kevin Dasso, Senior Director, Smart Grid and Technology Integration, Pacific Gas and Electric Company

08h45 - 09h10

Keynote Address: The role money and politics will play in the future of Smart Energy
Jim Delshad, Former Mayor of Beverly Hills, Vice Chairman and Managing Director of Pacific Capital Group

Presentation not yet available. Contact Kim Jansen for further queries. 

09h10 - 09h40

Keynote Address: The road to building smart cities for a sustainable future
Robert Fox, Co-founder and Principal, Cook + Fox Architects

09h40 - 11h00

Smart Energy and its role in the journey to Smart Cities
Moderator: Darlene Pope, President and CEO, CoR Advisors

  • Jim Delshad, Former Mayor of Beverly Hills, Vice Chairman and Managing Director of Pacific Capital Group
  • David Driskell, Executive Director of Community Planning and Sustainability, City of Boulder, Colorado
  • Robert Fox, Co-founder and Principal, Cook + Fox Architects
  • Carlos Santamaria, VP of Engineering Services, Glenborough, LLC
  • Irene M. Stillings, Executive Director of the nonprofit California Center for Sustainable Energy (CCSE)

Presentation not yet available. Contact Kim Jansen for further queries.

11h30 - 12h30

Utility Leadership Panel: Fireside chat with KEMA
Moderator: Hugo van Nispen, President & Managing Director, KEMA

  • Lee S. Krevat, Director, Smart Grid, San Diego Gas & Electric
  • Kevin Dasso, Senior Director, Smart Grid and Technology Integration, Pacific Gas & Electric
  • Michael Pesin, P.E., Chief Technology Advisor, Smart Grid Architect, Seattle City Light

13h30 - 14h15

Technology Leadership Panel: The role of technology and innovation in turning policy and vision into reality
Moderator: Clint Wheelock, Founder and MD, Pike Research

  • Jeffrey Taft, Smart Grid Chief Architect, Cisco
  • Erich W. Gunther, Chairman and CTO, co-founder, EnerNex
  • Ralph E. Abbott, Global Smart Grid Services, SAIC Energy, Environment & Infrastructure

Presentation not yet available. Contact Kim Jansen for further queries.

14h30 - 15h30

Analysts panel: Evolving today’s smart grid needs into tomorrow’s smarter world solutions
Moderator: Philip Bane, Executive VP Sales & BD at TopQuadrant, Inc., Managing Editor of Engerati

  • Ahmad Faruqui, Principal, The Brattle Group
  • Katie Fehrenbacher, Editor, Earth2Tech.com and Writer, GigaOM
  • Rick Nicholson, Group Vice President, IDC Energy Insights
  • Rick Thompson, President & Co-Founder, Greentech Media, Inc.
  • Carter Shoop, Equity Research Analyst, Clean Tech at Key Bank

16h00 - 16h30

The vision for smart energy by 2020 and beyond
Moderator: Philip Bane, Executive VP Sales & BD at TopQuadrant, Inc., Managing Editor of Engerati

Dr. Landis Kannberg, Lead Manager - Energy Storage & Renewable Integration

16h30 - 18h00

Cleantech Group presents their ‘Start-ups to watch’
Innovative start-ups who could disrupt smart energy in the coming years are brought to you by the Cleantech Group and their recently released Global Cleantech 100 list.

Conference Program Day 3

Wednesday, October 26, 2011

Steps we can take today towards achieving a Smart future tomorrow

New business models and regulation for the progressive utility and key stakeholders Smart Grid Optimization: from the Applications Layer to the Communication Layer

09h00 - 09h30

The innovative utility company; Open Innovation as a roadmap
Håvard Belbo, Senior Vice President, Strategy and Business Development, NTE 

The advanced smart grid: the new energy paradigm
Andres Carvallo, Chief Strategy Officer, Proximetry & Author of ‘The Advanced Smart Grid’ 

09h30 - 10h00

Case Study: Utility Centered Approach to Aggressive Energy Efficiency, a look at Duke Energy’s ‘Save-a-watt’ scheme
Jared Lawrence, VP of Customer Strategy and Innovation, Duke Energy

Becoming operationally ready for the smart grid evolution: organizational structure and technical capabilities revisited
Jesper Uhlin, Product Manager, TailorMade

Presentation not yet available. Contact Kim Jansen for further queries. 

10h00 - 10h40

Panel: Regulatory insights on the realities of the regulator’s role and how utilities can ensure better regulatory compliance
Moderator: Linda Evers, Partner and Chair, Energy Group. Stevens & Lee

  • Jon Porter, President and CEO, The Porter Group LLC, Former Congressman (R-NV)
  • Christopher Villarreal, Regulatory Analyst, Policy and Planning Division, California Public Utilities Commission

Presentation not yet available. Contact Kim Jansen for further queries.

Panel: Plugging the modern utility into a smart infrastructure
Moderator: Philip Bane, Executive VP Sales & BD at TopQuadrant, Inc., Managing Editor of Engerati

  • Professor Rajit Gadh, Director, UCLA’s Smart Grid Energy Research Center
  • Ajoy Rajani, Senior Vice President, Reliance Infrastructure Ltd
  • Erik T. Naugle, Vice President, Chief Operations Officer, SAIC Energy, Environment & Infrastructure

11h10 - 12h00

Why open standards matter to the grid: A WiMAX perspective
Declan Byrne, Director of Marketing, WiMAX Forum
Doug Gray, Telecommunications Consultant, WiMax Forum

Panel: Grid optimization and demand response
Moderator: Barry Haaser, Managing Director, OpenADR Alliance

  • Ulric Kwan, Principal Product Manager Emerging Markets and Technologies Customer Energy Solutions, Pacific Gas and Electric Company
  • Clay Collier, Chief Executive Officer, Akuacom
  • Robert Procter, Ph.D., Sr. Economist, Electric Rates & Planning, Electric & Natural Gas Division, OPUC

Utilities, the smart grid and the public Smart Grid optimitzation

12h00 - 12h40

Panel: Customer engagement: Building new competencies to meet ratepayer expectations
Moderator: Marzia Zafar, Supervisor, Business & Community Outreach Group for the California Public Utilities Commission (CPUC)

  • Jun Shimada, Co-founder and CEO, ThinkEco
  • Jared Lawrence, VP of Customer Strategy and Innovation, Duke Energy
  • Timothy O’Connor, Director, California Climate and Energy Initiative, Environmental Defense Fund (EDF)

Presentation not yet available. Contact Kim Jansen for further queries.

Panel: Are microgrids the wave of the future?
Moderator: Terry Mohn, Founder, General MicroGrids

  • Craig Lewis, Executive Director, Clean Coalition
  • Kurt Yeager, Executive Director, Galvin Electricity Initiative

Presentation not yet available. Contact Kim Jansen for further queries.

12h40 - 13h10

Case Study Sweden: Energy bill to energy statement – payment flexibility
Jesper Uhlin, Product Manager, TailorMade 

Market based demand response - The Norwegian experience
Kjell Sand, Director, SINTEF/NTNU

14h30 - 15h00

Security and Data protection as a Key enabler of Mass Adoption for the Smart Grid: Operationalize Privacy by Design into Your Smart Grid Initiatives
Moderator: Michelle Chibba, Director, Policy Information& Privacy Commissioner, Office of Ontario (IPC)

  • Christopher Villarreal, Regulatory Analyst, Policy and Planning Division, California Public Utilities Commission
  • Linda Evers, Partner and Chair, Energy Group. Stevens & Lee
  • Lee S. Krevat, Director, Smart Grid, San Diego Gas & Electric

Case study: Real time decision making with smart data analytics
Thomas Doggett, Co-founder & Chief Marketing Officer, Calico Energy