San Francisco, CA, U.S.A. --- (METERING.COM) --- July 1, 2011 - Microsoft has announced that it is to discontinue its online energy application Hohm, citing slow market adoption of the service.

Hohm will continue to operate through May 31, 2012.

In a blog post, Microsoft says that Hohm has helped demonstrate the critical role of information in helping people and organizations improve how energy is generated, distributed and ultimately consumed, and feedback from customers and partners has remained encouraging throughout its beta period. However, due to the slow overall market adoption of the service, the company is instead focusing its efforts on products and solutions more capable of supporting long standing growth within this evolving market.

Among these the company is working with partners on energy smart solutions for cities, its Smart Energy Reference Architecture, and cloud computing applications.

The announcement comes within days of Google’s announcement that it is to discontinue the PowerMeter service in September.

Hohm was announced in June 2009, and utility partners have included Puget Sound Energy, Sacramento Municipal Utility District, Seattle City Light and Xcel Energy. There was also a plan to integrate it in Ford electric vehicles.